Louis Vuitton’s first-ever guide to Chengdu

Feels like forever ago that I embarked upon this project but I recently received print versions of the Louis Vuitton City Guide: Chengdu, which was published last year.

It’s the first-ever edition on Sichuan’s capital, meaning myself and the team I led had to build it up from scratch. It comes on the back of guides to Beijing and Shanghai in the same series.

LV’s City Guides “propose fresh and personal perspectives on a variety of destinations across the globe” and that’s certainly what we attempted to do here. And in addition to the luxury content you’d expect from such a prestigious publication, we made sure to include plenty of hole-in-the-wall eateries and off-beat culture sites as well to give a full picture of one of the best cities in China.

A bit more about the guides, from their official blurb: “Featuring independent writers and guests with wide and varied backgrounds, each guide spots trends and reveals unique insights: from grand luxury hotels to charming boutique inns, top-tier restaurants to neighborhood bistros, antique shops to fashion boutiques, along with iconic must-sees and little‑known places. Special guest contributors, secret places, walking tours, cultural events, recommendations from savvy journalists, photographic portfolios – the spirit of the Louis Vuitton City Guide is constantly evolving, taking its unique approach in new directions.”

Go here for more details on the Louis Vuitton City Guide: Chengdu.

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